Kendra Lee joins Will Barron on this episode of the Salesman Podcast to share how sales professionals can become more magnetic to sales leads.
-- Become a Sales Lead Magnet --
The show is kicked off with Kendra explaining why email isn’t the only option for prospecting (even though that is the only thing that anyone ever talks about).
“I think the reason you see so many people using email is that it’s an easy way to try and start a conversation” – Kendra Lee
Kendra then shares her thoughts on how we can use social media to make that initial prospecting outreach.
The show is wrapped up with Kendra diving into why we should create alliances with companies/salespeople that are servicing the same customers that we are.
They’re an amazing source of account info and can often help build relationships much faster than you can alone.
-- Guest info --
Kendra Lee is a top IT Seller, Prospect Attraction Expert, author of the popular books “The Sales Magnet” and “Selling Against the Goal,” and president of KLA Group.
KLA Group is a Sales Consulting and Training firm focused on helping clients get more customers in the Small and Midmarket Business (SMB) segment.
Ms. Lee is a frequent speaker at conferences, national sales meetings and association events. She contributes regularly to regional and national sales and business publications, as well as a number of blogs and online journals.
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