Business Insider spoke to Viktor Mayer-Schönberger, professor of internet governance at the University of Oxford and co-author of “Reinventing Capitalism in the age of big data."
Mayer-Schönberger said companies collecting our data could lead to "sinister" dangers, such as flaws in digital recommendation engines.
He added the age of big data could also lead to large monopolies. 
Watch the interview to hear more.
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